Independent advisory for the international MICE sector
Strategic advisory, interim management, event design and event organisation for convention bureaus, DMOs and international associations. Designing events as a catalyst for change, with legacy built in from day one.
Bas Schot, founder — 25+ years in international meetings & events
Change first
then programme and format
Designed
not just organised
Legacy
as the driver, not the afterthought
Owned
by the organiser, not the venue
Measured
by what changed, not who came
How I can help
Future-proofing your organisation and your events: sharper positioning, stronger leadership, events that change something.
01
Destinations usually know which events they want to win. Why they should win them is the harder question.
— Destination Strategy
— Association Advisory
02
A vacancy or reorganisation can stall a bureau exactly when the market moves on. Plinth steps in and keeps it moving.
— Interim leadership
— defined tracks
03
Most events are organised, not designed. Start with the value an event must create, then work back to programme and delivery.
— Event Design Sprint
— Legacy & Impact
— Event organisation (PCO)
04
Acquisition know-how mostly lives in people’s heads. Plinth turns it into transferable skill.
— Training: Bid & RFP, Event Design
— Workshop facilitation
— Coaching & Keynotes
The Plinth approach
Legacy is not an afterthought. It is the strategic driver. The method is organiser-owned and destination-agnostic, so the legacy travels with your event series from host city to host city.
Phase 1
Name the change the event must create.
Phase 2
Work backwards: outcomes, experience, then format and programme.
Phase 3
Execution that serves the change, not the running order.
Phase 4
Organiser-owned legacy that moves with the series.
Free tool
A short online scan across the five legacy dimensions. You get an instant picture of where your event stands, and where the quick wins are.
Free · no account needed
Five legacy dimensions
Illustrative result
Insights
About
After ten years as Head of Convention Bureau at The Hague & Partners and over 25 years in the international MICE industry, including senior roles at Kenes International and MCI-Eurocongress International, I now work with organisations ready for their next step.
From strategic positioning to organising international events: Plinth thinks along, takes action and delivers.
A conversation, no strings attached. Tell me where your organisation or event wants to go.
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